Article
How to tell if an online deal is really a deal
A deal is real when today’s price is lower than what the product usually sells for, not just lower than a crossed-out list price. Check the price history for the last few months, compare the same item in another store and add shipping and taxes before you decide.
Why can a crossed-out price be misleading?
The higher “list price” next to a deal is set by the seller. Some products almost never sell at that price, so a big percentage off can still be an ordinary price.
How do I check the price history?
Look at how the price moved over the last few months. If today’s price is the lowest or close to the lowest in that period, the deal is worth a look. If the price jumped right before the sale, the discount is smaller than it seems.
What else should I compare?
- The same model in another store, including shipping.
- The seller: the brand’s own store or a well-rated seller is safer.
- The return window and who pays for return shipping.
- Reviews from the last few months, not only the star average.
When is it better to wait?
If the price is above its usual level and you do not need the item now, set a price-drop alert and buy when it falls.
Frequently asked questions
Is a higher percentage off always a better deal?
No. The percentage is calculated from the list price the seller chose. Compare today’s price with the product’s usual price instead.
How long a price history should I look at?
A few months is a good window: it shows the normal price and at least one sale event.
What is a price-drop alert?
A notice you set on a product page. When the price falls, you get an email or a push notification, so you do not need to keep checking.